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Sales
Pipeline · open homes · campaign performance · Eastern Suburbs Sydney
Pipeline
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Seller Lead
18
-
27 Curlewis St, Bondi
appraisal Thu 6pm · M. Goldstein
›
CONTACT
M. Goldstein · owner 8yrs · 0432 xxx xxx
AGENT
Adam Dong
SOURCE
REA Ignite seller form · referrer = past client
AI BRIEF
Pack auto-built · 12 comps · sent night before
NEXT
Appraisal Thu 6pm · price banding $4.6-4.9M
18 Birriga Rd, Bellevue Hill
Pricefinder enriched · 14d hot
›
CONTACT
Owner 11yrs · last sale $4.2M
AGENT
Sophie Lin
LEAD SCORE
87/100 · perplexity-sonar-pro
AI BRIEF
Suburb median +12% YoY · likely upgrader
NEXT
Drip d3 today · call attempt Tue
4 Cooper St, Double Bay
REA seller lead · drip d3
›
CONTACT
K. Patel · received via REA Ignite
AGENT
Nick Karagiannis
DRIP
Day 3 of 7 · 1 open · 0 clicks
AI BRIEF
Investor profile · 2 IPs in suburb
NEXT
Personalised investor letter Fri
Appraisal
7
-
12 Bronte Rd, Bronte
pack delivered · awaiting reply
›
VENDOR
T. Whitfield · empty-nesters downsizing
AGENT
Adam Dong
APPRAISAL
$4.2-4.5M · 18 comparables analysed
AI BRIEF
Bronte 3BR median +8% · 4 buyers waiting in CRM
NEXT
Follow-up call Thu PM
31 Cascade St, Paddington
appraisal Sat 11am
›
VENDOR
C. O'Brien · downsizing to Coogee
AGENT
Sophie Lin
AI BRIEF
Terrace, refurbed 2021 · cash buyer pool strong
NEXT
Sat appraisal · price strategy Fri review
Listed · Live
11
$42.6M total
22 Macpherson St, Bronte
Domain +18% · 137 saves · 41 enq
›
VENDOR
Goldstein family · settled timing
AGENT
Adam Dong
CAMPAIGN
Day 12 · 4,204 REA · 2,918 Domain views
AI BRIEF
Strong performance · hold price · open Sat 10am
BUYER MATCHES
4 T1 · 7 T2 ranked in CRM
6 Knox St, Double Bay
live 4d · 89 views · open Sat
›
VENDOR
Cohen · upgrade purchase pending
AGENT
Sophie Lin
CAMPAIGN
Day 4 · 1,812 REA · 1,244 Domain
AI BRIEF
Strong launch · target Sat for offers
BUYER MATCHES
2 T1 · 9 T2 ranked
8 Hopetoun Ave, Vaucluse
live 11d · campaign ext recommended
›
VENDOR
Karagiannis · investment exit
AGENT
Adam Dong
CAMPAIGN
Day 11 · plateauing · 2,103 REA
AI BRIEF
Recommend price re-think OR campaign refresh
BUYER MATCHES
1 T1 · 4 T2
Open Homes
9
this Sat
22 Macpherson St, Bronte
Sat 10:00–10:30 · 18 RSVP
›
AGENT
Adam Dong · cover: Sophie Lin
RSVPs
12 T1/T2 buyers · 6 walk-up expected
AI BRIEF
Likely 3 offers post-open · price talk Mon
PREP
QR check-in active · post-open SMS queued
6 Knox St, Double Bay
Sat 11:30–12:00 · 12 RSVP
›
AGENT
Sophie Lin
RSVPs
8 T1 buyers · 4 unknown
AI BRIEF
First open · expect 2 offers · price hold
PREP
Brochures + floorplan · contract pack on iPad
Negotiation
4
-
8 Hopetoun Ave, Vaucluse
2 offers · $5.9M & $6.05M
›
BUYERS
Liu family $5.9M (uncond) · Patel $6.05M (subj fin)
AGENT
Adam Dong
AI BRIEF
Patel finance risk · Liu unconditional preferred
NEXT
Vendor call 4pm · decision deadline 6pm
14 Tivoli Ave, Rose Bay
1 offer · pre-auction · vendor reviewing
›
BUYER
Andersen $7.4M · pre-auction
AGENT
Nick Karagiannis
AI BRIEF
Below reserve $7.6M · likely auction route
NEXT
Vendor decision tonight
Under Contract
6
$28.2M total
39 Wairoa Ave, Bondi
settle 22 May · cooling off passed
›
BUYER
Rossi family · $3.4M
AGENT
Adam Dong
STATUS
Cooling off passed · settle 22 May
AI BRIEF
Conveyancer ahead of schedule · low risk
5 Carlotta St, Double Bay
B+P clause · 3d remaining
›
BUYER
Chen + Park · $4.1M
AGENT
Sophie Lin
STATUS
Building & Pest clause · 3 days left
AI BRIEF
Inspections clean · likely confirm Fri
Open Homes · Saturday
5 scheduled
10:00–10:30
22 Macpherson St, Bronte
agent · Adam Dong
18 RSVP
›
22 Macpherson St, Bronte
agent · Adam Dong
LISTING
$5.6M-5.9M · 4BR · live day 12
RSVPs
12 T1/T2 ranked · 6 unranked
AI BRIEF
Top 3 buyers flagged for agent attention
PREP
Brochures + comparable map · QR check-in
FOLLOWUP
Post-open SMS to all 18 · vendor report by 5pm
11:00–11:30
8 Hopetoun Ave, Vaucluse
agent · Adam Dong
9 RSVP
›
8 Hopetoun Ave, Vaucluse
agent · Adam Dong
LISTING
$5.9M offer in · live day 11
RSVPs
7 T1/T2 · 2 walk-up
AI BRIEF
Existing 2 offers · mention to drive interest
PREP
Contract pack · auction strategy outline
11:30–12:00
6 Knox St, Double Bay
agent · Sophie Lin
12 RSVP
›
6 Knox St, Double Bay
agent · Sophie Lin
LISTING
$3.6M-3.9M · 3BR townhouse · live day 4
RSVPs
8 T1 · 4 unknown
AI BRIEF
First open · keep price firm · push offers Mon
PREP
Photographer 9:30am · open scripts ready
12:30–13:00
14 Tivoli Ave, Rose Bay
agent · Nick K.
22 RSVP
›
14 Tivoli Ave, Rose Bay
agent · Nick K.
LISTING
$7.4M offer · pre-auction · live day 7
RSVPs
15 T1/T2 buyers + 7 spectator
AI BRIEF
Auction route likely · talking points: B+P clean
PREP
Auctioneer brief · bidder registration
13:30–14:00
31 Cascade St, Paddington
agent · Sophie Lin
7 RSVP
›
31 Cascade St, Paddington
agent · Sophie Lin
LISTING
$2.4M-2.6M · terrace · live day 6
RSVPs
5 T2 · 2 first-home
AI BRIEF
Stamp duty advice ready for FHB
PREP
Heritage info pack · strata pre-clearance
Campaign Performance
REA + Domain live
22 Macpherson St, Bronte
▲ day 12
Hot · open Sat
4,204REA
2,918Domain
137Saves
41Enq
53Insp
0.6%CTR
›
4,204
REA
2,918
Domain
137
Saves
41
Enq
53
Insp
0.6%
CTR
VENDOR
Goldstein family · empty-nesters
AGENT
Adam Dong
CAMPAIGN MIX
$8,400 · REA Highlight + Domain Platinum
AI RECOMMENDATION
Hold price · 3 offers expected post-open
NEXT
Open Sat 10am · vendor report Mon
6 Knox St, Double Bay
▲ day 4
Strong launch
1,812REA
1,244Domain
64Saves
18Enq
12Insp
0.6%CTR
›
1,812
REA
1,244
Domain
64
Saves
18
Enq
12
Insp
0.6%
CTR
VENDOR
Cohen · upgrade pending
AGENT
Sophie Lin
CAMPAIGN MIX
$6,200 · REA Premium + Domain Gold
AI RECOMMENDATION
Maintain · first open Sat
NEXT
Vendor report Mon · re-baseline week 2
8 Hopetoun Ave, Vaucluse
- day 11
Recommend price re-think
2,103REA
1,481Domain
71Saves
22Enq
19Insp
0.6%CTR
›
2,103
REA
1,481
Domain
71
Saves
22
Enq
19
Insp
0.6%
CTR
VENDOR
Karagiannis · investment exit
AGENT
Adam Dong
CAMPAIGN MIX
$9,100 · REA Highlight + extras
AI RECOMMENDATION
Price-thin · suggest $-150k OR campaign refresh
NEXT
Vendor call Wed · price strategy meeting
14 Tivoli Ave, Rose Bay
▲ day 7
Pre-auction interest
1,647REA
1,192Domain
58Saves
14Enq
18Insp
0.5%CTR
›
1,647
REA
1,192
Domain
58
Saves
14
Enq
18
Insp
0.5%
CTR
VENDOR
Andersen estate
AGENT
Nick Karagiannis
CAMPAIGN MIX
$7,800 · REA Premium · auction add-on
AI RECOMMENDATION
Push for pre-auction offers · auction route ready
NEXT
Auctioneer brief · open Sat 12:30